Semrush is the leading platform to grow and measure brand visibility across AI search, SEO, PPC, social, and more.

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Semrush News

Semrush Releases 2026 AI Visibility Index, Revealing Its First UK Benchmark

October 13, 2026

10/13/26 Semrush Releases 2026 AI Visibility Index, Revealing Its First UK Benchmark Latest 2026 AI Visibility Index finds that the brands and sources surfaced by AI vary significantly between the UK and US — and that visibility on one AI platform does not guarantee visibility on another. Semrush, an Adobe company and the leading brand visibility platform, today announced the latest edition of its 2026 AI Visibility Index at Spotlight London, expanding its flagship research with a dedicated comparison on how major AI platforms surface brands and sources in the UK and US. The findings show that there is no single, global approach by which AI visibility is achieved. The brands that AI platforms mention, the sources they cite, and the level of consistency between platforms all differ by market. The new report analyzes seven months (January - July 2026) of AI visibility data across fixed monthly sets of 2.5 million UK and 25 million US prompts, built from Semrush search data, across ChatGPT, Gemini, and Google AI Mode, alongside a larger variable dataset of Google AI Overviews results for real search keywords. Across all seven monthly benchmarks, the four AI platforms agreed less in th

Semrush Launches Official Connector for Claude, Bringing Marketing Intelligence into AI Conversations

August 26, 2026

08/26/26 Semrush Launches Official Connector for Claude, Bringing Marketing Intelligence into AI Conversations New native integration enables access to search and market intelligence directly within Claude to automate marketing workflows. Today, Semrush, an Adobe company, launches its official Semrush connector in Claude. The integration is now available natively within the Claude connector ecosystem, enabling all Semrush customers to seamlessly connect their accounts with no manual exports or developer support required. As the third Semrush MCP integration with a major LLM, this opens up access to a new layer of intelligence and workflow automation for Semrush users, directly inside their AI conversations with Claude. Today’s marketers are operating with fewer resources and higher expectations on ROI, so access to trusted data and automation is key. The new Semrush connector in Claude empowers marketers, SEO strategists, and entire teams to design and execute their brand visibility strategy directly in Claude, powered by Semrush’s trusted search database. In the era of agentic search, this new capability unlocks enterprise-grade intelligence through a single prompt, empowering tea

Semrush Introduces Crazy Egg to its App Center

August 11, 2026

08/11/26 Semrush Introduces Crazy Egg to its App Center Website analytics platform Crazy Egg is now available to use in the Semrush App Center, providing marketers with in-depth visitor insights to help optimize their websites. Crazy Egg uncovers how visitors interact with websites. It tracks heatmaps, scroll maps, click reports and session recordings to show what drives clicks, engagement and conversions. It also brings together behavioral analytics, feedback, experimentation and error tracking in a single platform, giving teams a more complete picture of the customer experience. Know Where and Why Your Traffic Converts Acquiring traffic is becoming increasingly expensive. According to industry benchmark data reported by Search Engine Land, 87% of industries experienced higher cost-per-click (CPC) rates in 2025. At the same time, search is becoming more fragmented. In this environment, marketers need reliable ways to measure website performance and make the most of every visitor. Crazy Egg helps marketers understand and improve their website performance, directly within the app. What Crazy Egg Offers Behavior Visualization: See how visitors actually move through your site, where t

Connect Semrush to Manus

June 25, 2026

via Manus

You can now connect Semrush to Manus — pull SEO intelligence directly into your workflow: keyword research, competitor gap analysis, backlink profiles, and traffic intelligence, all from a prompt.

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Adobe Completes Semrush Acquisition

April 28, 2026

Adobe completed its acquisition of Semrush — bringing the SEO and marketing analytics platform under the Adobe umbrella.