HeyGen adds an API for building cinematic avatar videos
By Steven Van ·
The API lets developers script avatar likeness and expression into a coding-agent video pipeline instead of using the app.
HeyGen's new Cinematic Avatar API lets developers keep an avatar's likeness while adding a wider range of cinematic expression, and build it into a video pipeline through a coding agent. The announcement frames it as an API-first way to script HeyGen avatar generation rather than working through the app.
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Talking-head videos from AI avatars — pick from hundreds or build your own from a clip, script in 40+ languages, and translate with lip sync intact.
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