Self-hosted newsletter software with Amazon SES delivery.

What is Sendy?
Sendy is a self-hosted newsletter application with campaigns, subscriber management, segments, and autoresponder sequences. It runs on PHP and MySQL. Email delivery uses your own Amazon SES account.
The software is sold with a one-time license rather than a recurring contact-based subscription. Server operation and SES sending charges are separate. Optional installation, the AI assistant, and future paid upgrades are outside the base license price.
Official details: https://sendy.co/ ; https://sendy.co/get-started
Pricing: A $69 one-time software license, plus hosting and SES delivery. Spreading the license across months is a budgeting calculation, not a Sendy monthly subscription. Pricing checked October 26, 2026.
Features
- Newsletter campaigns
- Subscriber segments
- Autoresponder sequences
- Amazon SES integration
- Self-hosted PHP application
FAQs
Common questions about Sendy
Is the software license a monthly charge?
What infrastructure does Sendy need?
Insights
Traffic and momentum for Sendy
What are alternatives to Sendy?
1 similar tools
Fromly
Email marketing for SaaS. Sync Supabase and Stripe, then pay per email sent instead of per contact stored.

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