App Store optimization and keyword research app for Mac and Windows.
Wow Keywords is an App Store optimization and keyword research app for Mac and Windows, made by Dan Kulkov. An AI agent finds keywords, localizes them for 52 App Store countries in each country's own language, analyzes where an app underperforms, and optimizes the App Store listing. It tracks rank, volume, and difficulty, with 0 to 100 scores calculated from live App Store results, plus daily rank history, competitor tracking, AI keyword brainstorms, and an ASO audit.
It can write to App Store Connect by filling in a new version, and it never submits that version for review. It includes an MCP for AI agents. It works with Claude Code, Codex, OpenCode, Gemini, Cursor, Grok, or a local model through Ollama.
Wow Keywords adds no AI subscription or credits. The provider's own usage limits and charges still apply. The keyword database is stored on the computer.
The pricing page lists $99 once for lifetime access. On November 1, 2026, it showed 21 licenses left at $99, then $109, rising $10 every 50 licenses. A license covers 2 computers.
It requires macOS 14 or later on Apple Silicon or Intel. Windows 11 x64 is in beta for Intel or AMD 64-bit PCs, and the pricing page calls that beta unsigned. Voice input needs an Apple Silicon Mac.
The site does not mention Android.
Pricing: On November 1, 2026, the pricing page listed $99 once for lifetime access, with 21 licenses left at that price, then $109, rising $10 every 50 licenses. A license covers 2 computers. Wow Keywords adds no AI subscription or credits. The provider's own usage limits and charges still apply.
Pricing model: Paid
Common questions about Wow Keywords
You can now add and optimize Android apps in WoW Keywords, next to the App Store apps it already covers. Dan Kulkov posted a walkthrough of the Add an app dialog. The video shows an App Store and Google Play toggle, an Android section, and a Google Play Console screen.
The clip runs about five and a half minutes, and it is a founder walkthrough. It shows adding a Google Play app beside App Store apps.…
Other products to explore and follow.
The people behind Wow Keywords
Free, open-source design workspace for Mac and Windows that turns your coding agent into a design engine — prototypes, sites, slides, dashboards, images and HTML video, all on one brand system, stored locally.
The agentic animation studio for Mac, Windows and Linux — bring your own Claude Code, Codex, Antigravity or OpenClaw and the agent builds product demos, launch videos, tutorials, motion graphics and 3D scene by scene, rendered on your machine with no credits, ever.
Video editor where a team and agents cut footage with Claude Code and Codex, then review by link.
Desktop browser with AI companions for macOS and Windows. Companions can take on a look you design.
Generate App Store screenshots with AI, localize to 40+ markets, run ASO keyword research, and track weekly ranks — all in one tool for iOS growth.
A free, browser-based hub of 750+ tools — convert audio and images, format code, and much more — with a privacy-first desktop app for file conversions on macOS, Windows and Linux.
