About Sendy
Sendy is a self-hosted newsletter application with campaigns, subscriber management, segments, and autoresponder sequences. It runs on PHP and MySQL. Email delivery uses your own Amazon SES account.
The software is sold with a one-time license rather than a recurring contact-based subscription. Server operation and SES sending charges are separate. Optional installation, the AI assistant, and future paid upgrades are outside the base license price.
Official details: sendy.co ; Get Started
Pricing: A $69 one-time software license, plus hosting and SES delivery. Spreading the license across months is a budgeting calculation, not a Sendy monthly subscription. Pricing checked October 26, 2026.
Pricing model: Paid
Features
- Newsletter campaigns
- Subscriber segments
- Autoresponder sequences
- Amazon SES integration
- Self-hosted PHP application
FAQs
Common questions about Sendy
Is the software license a monthly charge?
No. The verified $69 license is paid upfront. Hosting, delivery, optional services, and future paid upgrades are separate.
What infrastructure does Sendy need?
Sendy uses PHP, MySQL, and your own Amazon SES account. You are responsible for the server and production sending setup.






