AI photo editor for removing backgrounds and creating product pictures from your phone.
Photoroom is an AI photo editor built for ecommerce sellers, marketers, and creators who need consistent, high-quality product imagery without a studio. Remove backgrounds with a tap, place products on AI-generated scenes that match your brand guidelines, and run the whole pipeline as an API for entire catalogs. Its product-fidelity model preserves the original product while a separate model generates photorealistic shadows for a polished, on-brand look across thousands of SKUs.
Pricing model: Freemium
Common questions about Photoroom
Photoroom's Video Ad Maker turns product photos and a short chat into a short ad. Videos can include AI actors, music, and a voice-over in a choice of languages.
Upload your photos and set your preferences, or leave them on Auto. You can preview the clip, download it, or regenerate it.
Video Ad Maker is rolling out on the web and iOS, with Android to follow later.
Photoroom has a new logo, colours and app icon, with a brand refresh centred on product photography for e-commerce businesses.
The company says its role has grown beyond background removal to creating product images, keeping catalogue visuals consistent and automating listings at scale.
Read the original announcement →
Photoroom has added an AI pipeline for creating product images across an entire ecommerce catalogue.
One model isolates and repositions the product to match your brand's aspect ratio, background, and padding. A second adds a shadow, with controls for softness, intensity, direction, and spread. Those shadow controls are part of the Image Editing API's Plus plan.
Photoroom says the pipeline preserves product accuracy and produces studio-quality images.
Official videos and tutorials for Photoroom.
Other products to explore and follow.
The people behind Photoroom
Co-founder and CEO
Co-founder
