Ghost

Ghost combines website publishing, email newsletters, and member management. Ghost(Pro) is its managed hosting service, including the publication website and newsletter delivery. Plans are based on the number of members.

Ghost(Pro) includes unlimited newsletter sends across its published plans. Publisher and Business support paid subscriptions without a Ghost revenue percentage, while payment processing remains separate. Native welcome sequences are currently in public beta rather than a fully released automation feature.

Self-hosted Ghost is free MIT-licensed software, but you pay for server hosting and Mailgun delivery for its native newsletters. Ordinary SMTP and SES cannot replace the supported Mailgun bulk-email API. Server maintenance, backups and optional services are separate.

Official details: ghost.org ; ghost.org ; docs.ghost.org ; docs.ghost.org

Pricing: Ghost(Pro) is a paid managed service with member-based tiers. Publisher and Business charge no Ghost revenue share on paid subscriptions; Stripe fees remain separate. Self-hosted Ghost has no software subscription; hosting and Mailgun delivery are separate. Managed prices checked October 26, 2026; self-hosting requirements checked October 27, 2026.