Faster transformations and reduced pricing for Image Optimization
By Steven Van ·
We’ve optimized our Image Optimization infrastructure, including: 60% faster transformations New, opt-in reduced pricing Previously, usage was measured…
Vercel has cut the cost of Image Optimization and made transformations 60% faster. The new pricing bills on usage instead of on the number of unique source images ($5 per 1K source images).
The new model has three metered parts, with regional pricing starting from:
- Image transformations: $0.05 per 1K
- Image cache reads: $0.40 per 1M cache read units
- Image cache writes: $4.00 per 1M cache write units
Existing customers are not moved automatically. The new pricing is opt-in through project settings, and existing projects and new projects on existing accounts stay on the source-image model. New customers start on the new pricing. Pro and self-serve Enterprise customers can see the projected cost difference in settings before switching. Enterprise customers can also talk to their account team. Hobby customers have been moved to the new model's included allotments.
DEK: Opt-in transformation-based pricing starts at $0.05 per 1K transformations, and new customers are on it from day one.