Photoroom adds an AI pipeline for catalogue-wide product images
By Steven Van ·
The tool repositions products to brand guidelines and adds photorealistic shadows, with shadow controls available on the Image Editing API's Plus plan.
Photoroom shipped an AI pipeline for generating studio-quality product images across an entire ecommerce catalogue at once, with a stated focus on keeping the product itself accurate. One model isolates the product and repositions it to match brand guidelines (aspect ratio, background, padding), while a second generates a photorealistic shadow with controls for softness, intensity, direction and spread.
The shadow controls are documented as part of the Photoroom Image Editing API's Plus plan. Details are in the announcement.
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