# Find your sales hotspots with bubble maps in Shopify Analytics

By Steven Van · 2026-10-28

Bubble maps size clusters of shipping or billing addresses by orders or sales, in reports and dashboard cards for anyone with Analytics reports access.

Merchants who ship orders can now see where their sales are concentrated on a map inside [Shopify](<https://creatorstoolbox.com/tools/shopify>) Analytics, without grouping reports by city or region or exporting to a spreadsheet. Shopify [released bubble maps](<https://changelog.shopify.com/posts/find-your-sales-hotspots-with-bubble-maps-in-shopify-analytics>) on October 28, 2026.

## How bubble maps work

Bubble maps group nearby shipping or billing addresses into bubbles. Each bubble is sized by the metric chosen, such as orders or total sales. Zoom, pan, or click a bubble to look closer.

Shopify suggests using the results to decide where to keep stock, where to fulfill from, or where to focus regional marketing.

## Getting started

- Open the new **Order hotspots by shipping location** report.

- Or add **Shipping address** or **Billing address** to any report.

## Availability

Bubble maps are available in reports and dashboard cards for everyone with access to Analytics reports. Shopify has more detail in its Help Center.

![Shopify](<https://www.google.com/s2/favicons?domain=shopify.com&sz=128>)

Shopify

Build and run an online store — e-commerce platform with themes, payments, inventory, and AI tools for creators selling products.

[View Shopify →](<https://creatorstoolbox.com/tools/shopify>)

Sources

[Original source](<https://changelog.shopify.com/posts/find-your-sales-hotspots-with-bubble-maps-in-shopify-analytics>)

[Read Find your sales hotspots with bubble maps in Shopify Analytics on Creators Toolbox](<https://creatorstoolbox.com/blog/shopify-find-your-sales-hotspots-with-bubble-maps-in-shopify-analytics>)

---
Canonical source: https://creatorstoolbox.com/blog/shopify-find-your-sales-hotspots-with-bubble-maps-in-shopify-analytics