Senja builds sandboxed demo projects for its own calls and videos

Senja added auto-generated demo projects inside its app, so its own team can record marketing videos, run sales calls, capture knowledge base screenshots and answer support emails without blurring screens or showing real customer data. This is an internal staff environment, not a feature on Senja's plans. Co-founder Olly Meakings walked through it as an example for other builders.

Staff choose Open demo project from the profile menu in the bottom left and pick a type of business. SaaS opens Owl Scheduling, where tooltips show subscription details such as Scale at $149 a month. Creator opens Fox Fitness, with course and coaching labels like 8-week grad and each customer's total spend.

Each demo workspace comes filled in across Customers, Proof and Thank Yous, with customer metrics, approved reviews and queued thank-yous. Actions are sandboxed, so emails never send, Stripe is never called, and the demo can't be deleted. Refresh demo project resets every mock date to the current day before a call.