Krea opens a beta waitlist for Krea Bots

Krea opened a beta waitlist for Krea Bots, AI agents that each do one creative job and work with your team in chat.

A bot is a Krea Agent that keeps one craft. You hatch one, write its instructions once and message it like a colleague. Your first bot is a director. Tell it what you're making and it plans the work, makes a first pass and brings in the bots it needs. Krea's lineup includes North the creative director, Lumen for images, Doodle for storyboards, Snip for video edits, Glide for motion, Bloop for sound, Voxel for 3D, Ping for social posts and Serif for brand checks.

You add bots to a chat with your team the way you add people. Mention one with @ to hand it the brief. It asks when something is open, does its part, then passes the next step to the bot whose craft it is.

Each bot reads three kinds of memory before it starts. There are lessons about its craft from your feedback, notes kept with each project chat, and your workspace's house style. A teammate's lessons wait for your OK, and you can keep, drop or share anything a bot learned on the Lessons page. The example bot on Krea's page connects to Slack, Meta Ads, Figma and a browser alongside Krea's own editing, motion, sound and 3D tools.

Krea says all of its recent creative work was produced with these bots, including the launch video. Access is through the waitlist, and Krea says joining the beta comes with $1,000 in credits.